Work for NDNA: Digital Membership Manager – Institute of Early Years Education

Head Office (Huddersfield) or Home Based
£35,000-37,000
37 hours

Interview: week commencing 15 April.

Main purpose of the job

The Digital Membership Manager will focus on the newly created Institute of Early Years Education (to be officially launched in August 2024). The post holder will coordinate and drive membership growth for the Institute of Early Years Education (IoEYE) by leading recruitment and retention activities.

They will work with the core team of the IoEYE to reach new audiences and continuously attract new members, with an eye to increase the diversity of overall membership in terms of job roles within the early care and education sector. In due time, the Digital Membership Manager will also lead on the Institute’s partnership strategy and ensure contracts with corporate partners, commercial activity and delivery of projects protect the IoEYE, meet our legal obligations and maximise financial and non-financial return.

Main duties

The postholder is responsible for developing the membership base of the IoEYE and, in time, for retaining existing members. The postholder will be responsible for:

  • Driving uptake of IoEYE membership numbers.
  • Achieving IoEYE annual income generation targets through presenting a broad range of multichannel marketing opportunities to commercial suppliers.
  • Supporting the Interim Director of the Institute of Early Years Education in establishing the management information and analysis required to track and monitor progress, working with Finance and Business Development directorates.
  • Building relationships with external partners and stakeholders, to promote membership
  • Leading on sourcing and engaging new corporate partners and advertisers whose business aims meet the needs of the Institute’s members.
  • Planning and executing member communications, including:
    • Onboarding communications
    • Renewal communications
    • Analysis of engagement with the member value proposition
    • Ongoing member and wider market research
  • Managing and overseeing the Institute’s online forum.
  • Using the CRM to manage member relationships, including:
    • Analysis of membership data
    • Managing feedback, complaints and compliments
  • Supporting the rest of the team to make the right decisions, based on understanding of member needs.
  • Tracking and analysing feedback and posts on other practitioner forums.
  • Developing and implementing an approach to competitor analysis.

 Any other duties reasonably requested by line management and commensurate with the level of the post.

Benefits include:

25 days’ holiday, rising to 29 after service increments plus 8 bank holidays, Personal Pension Scheme, Healthcare Cash Plan, Employee Assistance Programme, Staff Awards Scheme, Company Sick Pay Scheme, flexible working patterns.

To apply you will be asked to submit your CV along with a cover letter detailing how your skills, knowledge and experience meet the requirements of the role. Please email this to [email protected]

NDNA is committed to a policy of equal opportunities and is actively opposed to discrimination in society.

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