NDNA Privacy Notice

National Day Nurseries Association (NDNA) is a not-for-profit membership association providing services to day nurseries and early years or childcare providers.

This Privacy Notice explains our practices, including your choices, regarding the collection, use and disclosure of certain information, including your personal information, by us.

We reserve the right to change or update this Privacy Notice at any time.

Our contact details

  • Name: National Day Nurseries Association (NDNA) 
  • Address: Longbow Close, Huddersfield, HD2 1GQ 
  • Phone Number: 01484 407070 
  • E-mail: [email protected]

The type of personal information we collect

We currently collect and process the following information:

  • Personal identifiers, contacts, and characteristics (for example, name and contact details). 
  • Payment information. 
  • Business information including setting name, address, and number of childcare places. 
  • Job title. 
  • Date of birth. 
  • Opinions on the early years sector and the services we provide. 
  • Transactional information. 
  • Contract and correspondence between the Member / customer and NDNA. 
  • Additional evidence to support NDNA award nominations and media content which may include photographs (with parental consent if required). 
  • Details for providing course completion certificates. 

Where you undertake training with NDNA, we may also collect information supplied by you as part of that course, e.g. evidence required to prove learning. Where training is certified by a third party, we may be required to share some information with the accrediting body.

This information may also be supplemented with information we obtain from other sources, such as Ofsted, local authorities, and partners such as our legal helpline.

We also collect information automatically via the use of cookies. This includes:

  • Information about your use of the website. 
  • The requested web page or download with date and time you accessed the website. 
  • The internet address from which you access the website.  
  • Details about your device, browser, and operating system for support purposes. 

In addition to the above, we use third party cookies and pixels to advertise NDNA and our products across the internet and re-market to users who have seen one of our adverts online (for example, via Facebook Advertising).

Re-marketing will display relevant adverts tailored to users based on which parts of the NDNA website they have viewed by placing a cookie on their device. This does not in any way identify a user or give access to their device.

How we get the personal information and why we have it

Most of the personal information we process is provided to us directly by you, usually when you take advantage of our products and services via our online platforms or participate in surveys or promotions. We collect the information for one of the following reasons:

  • To administer, evaluate and improve the products and services we provide to you and the early years sector. 
  • To process your membership, your orders, bookings, and payments. 
  • To communicate with you in relation to the products and services you have purchased. 
  • To notify you of important updates relating to your membership, including telling you about our activities, how we are supporting your interests, seeking your views on current issues, and providing you with information to help you run your nursery. 
  • To communicate with you about other products and services that may be of interest to you.

We also receive personal information indirectly, from the following sources in the following scenarios:

  • Ofsted. 
  • Local authorities. 
  • Our partners such as our legal helpline. 

We use the information that you have given us to provide the products and services you have purchased. We also use the information for research purposes and to support our lobbying to Government on issues in the early years sector, campaigning to improve the sector as a whole.

We may share this information with our partners who provide additional services and benefits to our members, for example, our legal helpline. We only share this information with third parties with your consent, where the product or service is delivered by a third party on our behalf, where we have contractual obligations with a third party such as course accreditation or where we are obliged to do so by law.  

Under the UK General Data Protection Regulation (UK GDPR), the lawful bases we rely on for processing this information are: 

(a) Your consent. You can remove your consent at any time. You can do this by contacting [email protected]. You can also remove consent by following the links provided in all our marketing email communications.

Consent is used to enable us to communicate with you about our products and services.

(b) We have a contractual obligation.

Contractual obligation is used for providing you the products and services that you have purchased. 

(c) We have a legal obligation.

This is used in circumstances such as processing financial data.

(d) We have a legitimate interest. 

We use legitimate interest when communicating with our members, telling you about our activities, how we are supporting your interests, seeking your views on current issues, and providing your nursery staff with information, training, and advice to help them do their jobs. 

We may also use the information we hold about you in order to provide you with information about other products or services we feel may interest you including from our carefully selected partners.

We also keep in touch with non-member early years settings and individuals: to give you information, training and advice that may be helpful to your business or your employment.

Because we operate primarily with businesses rather than individuals, we do not generally seek your consent to send you marketing communications. 

All our email communications include clearly visible unsubscribe and opt-out links for changing preferences. You can opt-out of communications or update your preferences at any time by emailing  [email protected].

If you are an individual and not a member of NDNA, then we will seek your consent to communicate with you if you have no prior relationship with us and have not actively signed up to one of our services or purchased a product or service from us.

How we store your personal information

Your information is securely stored. All our information is stored in accordance with UK law.  

We keep your information for as long as required either by UK or EU law and as long as we need it to fulfill the terms of your membership and / or to provide you with services or information you have requested or signed up to and for the legitimate running of NDNA.

Data relating to safeguarding concerns reported to NDNA are held for up to 25 years.  

We will then dispose of your information by secure electronic file deletion methods.  

If we hold your personal information in a physical format this will be securely held and disposed of when required.

Use or our website(s)

Within our website(s), we link to other organisations’ websites that may be of use to you. We do not endorse the information on these websites and are not responsible for the websites’ content. NDNA cannot be held responsible for the privacy of data collected by these websites. You should review their privacy policy before sending them any personal data. 

Product and service specific considerations

In addition to the information covered above, the following sections provide additional privacy information in relation to specific products and services. 


When becoming a Member of NDNA, you are agreeing to us contacting you with information relevant to your Membership and the products and service that we offer you.

The lawful basis for contacting you about your Membership is contract, in order for us to provide you with our Membership services. 

Where we contact you about products and services that we believe are of benefit to you as a Member, we use legitimate interests as the lawful basis. If you do not wish to receive this information, you can opt out via the links included in the emails or by contacting us.

Maths Champions Programme

Collection of Information

The lawful basis for processing your data is contract, in order for us to deliver the Maths Champion programme. Where you have registered an interest in the programme but not enrolled in it, then the legal basis is legitimate interest.

We receive and store information about you which will include:

  • Practitioner name of nominated Maths Champion and Deputy Maths Champion. 
  • Practitioner’s contact details. 
  • Nursery contact details. 

Contacting you – consent and legitimate interest

In registering an interest in the Maths Champions Programme, you are consenting to being contacted in relation to the administration and management of the programme.

All our email communications include clearly visible unsubscribe and opt-out links for changing preferences. You can opt-out of communications or update your preferences at any time by emailing [email protected].

If you are an individual and not a member of NDNA, then we will seek your consent to communicate with you if you have no prior relationship with us and have not actively signed up to one of our services or purchased a product or service from us. 

Sharing of information

Once you have signed an MOU (Memorandum of Understanding) to participate in the programme, NDNA will share your setting and contact details with EEF (Education Endowment Foundation) for the monitoring of the programme delivery. The EEF may contact some setting staff during the delivery of the project, to verify that their settings are participating in this project. If you have any concerns about this, please let us know. 

The EEF plans to study the Accelerator Fund activity to gather and share useful lessons. An EEF appointed evaluator may contact the headteacher and setting staff participating in this project to invite them to take part in interviews and / or complete some short surveys. They may also ask to visit and observe the intervention on one occasion. The evaluation will not be designed to be labour-intensive, and it is not a requirement for taking part in the programme. The DfE (Department for Education) also may wish to seek feedback or evaluate parts of the project, so could also contact the headteacher / setting staff participating in this project to ask if they would like to take part. Again, this is not a requirement for taking part. The EEF may share the contact names and email addresses of the headteacher and setting staff with the external evaluator and the DfE. If you have any concerns about any of these aspects, please let us know. 

For further information, please see EEF privacy notices.

Personal information collected by us will be used by NDNA and EEF only and not passed to other third parties. No personal data will be transferred outside the EEA.


In addition to the standard privacy notice, the following shall also apply.

  1. Evaluation, feedback, comments, questions, and assignment work examples may be used within our marketing materials. You are given the opportunity to choose whether your name can be included in full, partially, or anonymously.  
  2. Any information that you upload or submit must comply with the Terms and any written work, documents, assignments, or any other content including photographs must not:
    • a. Identify any person by full name such as a child, family / career, or member of staff. 
    • b. Identify another setting other than your own. 
    • c. Breach any confidentiality procedures of your own setting. 
    • d. Include photographs where children can be identified – this includes displays or personal name tags. 
    • e. Disclose personal information about a third party. 
    • f. Infringe any right of privacy or data protection. 
    • g. Breach any child protection or safeguarding legislation. 
    • h. Discriminate against any person. 
    • i. Be fraudulent, untrue, inaccurate, false, or misleading. 

Quality Counts

Please see the Quality Counts Privacy Notice

Millie’s Mark

Please see the Millie’s Mark Privacy Notice.

Early Years Development Zone

This privacy policy applies to use of the NDNA Early Years Development Zone.

Your data protection rights

Under data protection law, you have rights including:

Your right of access – You have the right to ask us for copies of your personal information.  

Your right to rectification – You have the right to ask us to rectify personal information you think is inaccurate. You also have the right to ask us to complete information you think is incomplete.  

Your right to erasure – You have the right to ask us to erase your personal information in certain circumstances.  

Your right to restriction of processing – You have the right to ask us to restrict the processing of your personal information in certain circumstances.  

Your right to object to processing – You have the the right to object to the processing of your personal information in certain circumstances. 

Your right to data portability – You have the right to ask that we transfer the personal information you gave us to another organisation, or to you, in certain circumstances. 

You are not required to pay any charge for exercising your rights. If you make a request, we have one month to respond to you and aim to respond within one week. 

We have the right to reject your request if it is deemed unreasonable or not required by law, including those that would be extremely impractical or could require disproportionate technical effort.  

Please contact us at [email protected] if you wish to make a request.

How to complain

If you have any concerns about our use of your personal information, you can make a complaint to us in writing at:

  • National Day Nurseries Association (NDNA) 
  • Longbow Close,  
  • Huddersfield,  
  • HD2 1GQ.

Or via email to [email protected] 

0r by telephone on 01484 407070.

You can also complain to the ICO if you are unhappy with how we have used your data.

The ICO’s address:

  • Information Commissioner’s Office 
  • Wycliffe House 
  • Water Lane 
  • Wilmslow 
  • Cheshire 
  • SK9 5AF

Helpline number: 0303 123 1113

ICO website: https://www.ico.org.uk