Work for NDNA: Marketing and Campaigns Officer

Huddersfield/hybrid
£26,000-£29,000
Permanent
Full-time, 37 hours per week

Main purpose of the job

The Marketing and Campaigns Officer is responsible for developing and delivering our multi-channel marketing plans. The role has responsibility for marketing across the charity, particularly focusing on our digital channels and campaigns, providing copy and strategic direction, but also including marketing of our events, products and services. The Marketing and Campaigns Officer collates, analyses and interprets campaign and marketing data to ensure KPIs are met and makes recommendations for future marketing activity. Working closely with the Brand Marketing & Corporate Partnerships Manager, the post holder will liaise with colleagues across the organisation to develop our reach across the UK and beyond through a range of activities.

Main duties

  • Work with the Brand Marketing & Corporate Partnerships Manager to implement the marketing strategy for the organisation and work closely with other key managers to develop individual marketing plans for their area of activity
  • Create and support multi-channel marketing campaigns in collaboration with the team and relevant managers, to ensure the most impactful campaigns possible
  • Track effectiveness of marketing campaigns, report findings to the relevant manager and use data to propose future strategies and campaigns
  • Build NDNA’s digital presence, increasing traffic and user interactions by supporting in the development of a content strategy and good user experience.
  • Research and analyse market trends and competitors to ensure our offering, packages and campaigns are progressive and relevant
  • Provide copywriting and content management, ensuring accuracy of writing and content for publishing on all communication channels
  • Support the design and production of relevant promotional materials, such as the website, magazine and other printed materials
  • Oversee the organisation’s attendance at events and trade shows. Represent NDNA at external events and meetings as appropriate, proactively seeking out and engaging in networking opportunities to the benefit of NDNA
  • Update Content Management Systems and CRMs with relevant content, in particular, the use of WordPress.
  • Where appropriate, negotiate and manage contracts with third parties and ensure best value is achieved
  • Any other duties reasonably requested by line management and commensurate with the post.

Benefits include:

25 days’ holiday, rising to 29 after service increments plus 8 bank holidays, Personal Pension Scheme, Healthcare Cash Plan, Employee Assistance Programme, Staff Awards Scheme, Company Sick Pay Scheme, flexible working patterns

To apply you will be asked to submit your CV along with a cover letter detailing how your skills, knowledge and experience meet the requirements of the role. Please email this to [email protected]

NDNA is committed to a policy of equal opportunities and is actively opposed to discrimination in society.

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